Every business needs a business model is sound and robust as the scale changes, like life

Many small businesses start with a business plan based on the hypothesis.

Although life on the rolls, there's never time to update it according to your situation. If your tax advisor nags, cultured pearl, you feel bad. And your bank manager, new business plan provided no money for the discussion to throw you in installments.

When I train my clients, I recommend a simple and effective business plan, they earn money, as their businesses grow and create its own market changes.

Be clear and concise

I urge the owners of their business plan in less than two A4 pages to write. In my experience with small businesses at the end, the better. The four phases of development, each saying a few points:


Why are we in business? - Its purpose and objectives of business
What do we sell? - Want to buy your products, services, and their combinations that customers
Who do we sell? - Your customer demographics, location, buying habits and interests
How We Do Business? - Staff, freshwater pearl jewelry, structure, objectives, management, and a simple statement of cash flows (attached) forecast of revenues and expenses during the next 12 months

Stay flexible and customer oriented

You should check the size, scope and structure of your organization and align with long-term mission. Then you can use this detail in the right numbers for your business plan.

Your mission is simple: "Why do you conduct business?" State of the needs of customers with products and services, you and your unique approach to satisfy your market. Waist of 15 words is ideal.

Your account describes your team - if you do business with them, combine them with subcontractors, or if you wish. You can also show how efforts to change your Flex, as the level of sales.

Its scope describes the key customers for products and services you plan to sell their work. If your market has a number of niches, each of them can be described separately.

Their structure is defined as selling customer experience and expertise in procurement, production and delivery, as well as the need to manage cash flow.

As a child, you probably have departments, but you will have the following process for individuals in the team. On the one hand, the organization of your business is always an exercise in frustration, because the delivery of your products and services to meet customers' needs is rare. growth, on the other hand, small-business market opportunities that their competitors do not react more quickly by typing:


Time and events of the market than even the best organizations - to make such flexibility available to your business when you need it.
unintended consequences grow over time - so watch out for unexpected. Setting the flag triggers to identify potential problems, which controls all the flags and make the person most interested officials adjustments.
Make a purchase decision is always the cost of a compromise with regard to coordination - monitoring how the actions of your employees, vendors, and the consequences of your "internal" control cost, quality and rework. Be ready with "Plan B" and still-buy decisions at least once a year to keep people in suspense.
Understanding the balance point in your business. But spend some time in three years - even small changes take a few months working in the company.

Find results

Before leaving the design of your business plan, you must answer four questions honestly:


They tell a simple story in clear terms and conditions?
Point where additional investment (of money or effort) will lead to an increase in productivity?
They show that the value added to the uniqueness of your clients?
They describe how you will maintain your competitive advantage and market changes?

Finally, it is my experience that an effective plan with coffee stains and pencil noted that the contractor has checked monthly and re-write the show every year is marked. How do you keep your business plan focuses on the needs of your customers, you will prosper.